Creepy tracking

http://gawker.com/5672370/the-creepy-company-compiling-a-file-on-your-online-activityusing-your-real-name

There really isn’t a whole lot surprising here. Yes, it’s creepy, but what may be more interesting is what it means for web analytics. Now it’s mostly a numbers game. In the future, it will likely be much more.

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